Guide to Camping on the Coromandel

By: Keep It Simple PR  20-Aug-2014
Keywords: Brochures Public Relations Writing Marketing Branding Online Content Communications Website

- Complete Guide to Camping on the Coromandel: Faced with increasing pressures on the environment due to freedom camping, Thames-Coromandel District Council needed to communicate the rules around camping to visitors to the Coromandel. I produced this brochure in print and web format, delivering written and photographic content and project managing the design utilising a Thames-based design company. - The Coromandel Visitor Guide: Showcasing the region, events, towns, cuisine, walks, Hauraki rail trail and other features of the Coromandel through the development of written content for the Coromandel Visitor Guide was a fantastic project to be assigned, and I did so with great pleasure. A side project was to oversee its translation into six languages for web content for Destination Coromandel. - Coromandel Walks Guide: For this publication that sells through I-SITEs, libraries and TCDC service centres, I researched a wide range of council-maintained walking trails around the Peninsula and compiled the best of these in a glossy booklet with photography, trail maps and other useful information. - Live.Work.Play: This campaign targets those considering a new life on the Coromandel Peninsula and was part of a wider campaign through the Economic Development arm of TCDC. Work included development of the concept in liaison with TCDC's Communications and Economic Development Manager, producing content and overseeing the products to completion. A highlight was working with local business operators and writing about their successes.

Keywords: Brochures Public Relations Writing Marketing Branding Online Content Communications Website