RFID | SmartStores

By: Smartstores  06-Dec-2011
Keywords: Research Services, Marketing Research, Promotional Offers

RFID

Thursday, October 7th, 2010

Novitaz, a company that provides marketing research services to the retail and hospitality industries, is preparing to launch a loyalty card containing an active 433 MHz RFID tag complying with the ISO 18000-7 standard. The NovitazInside Card would enable brands and retailers to provide targeted promotional offers and discount coupons to consumers, based on their [..]

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Thursday, September 23rd, 2010

Would you consider an implanted microchip? Some believe that the world is heading for a future where citizens are chipped and as a result will be monitored and even controlled. The chip is seen as the key to the modern world in that if you were unchipped, then doors won’t open for you, (literally and symbolically), [..]

Thursday, August 12th, 2010

Beginning August 1, men’s blue jeans and underwear sold at Walmart will carry electronic radio identification tags. The company, the world’s largest retailer, insists the devices are crucial to improving the logistics of inventory management, while critics point to the privacy concerns associated with the tags. The markers in question, called radio-frequency identification (RFID) tags, [..]

Thursday, July 8th, 2010

Apple has filed a sweeping patent application for a technology suite designed to provide iPhone users with a broad range of real-time product information, special offers, sales opportunities, and related services in stores, restaurants, and other retail establishments. The filing also points to the inclusion of near-field communication (NFC) technology in upcoming iPhones. The system [..]

Monday, May 17th, 2010

FedEx jumps on the “smart” wagon with a new web-based service. FedEx Corp. (FDX) today is announcing a sensor-enabled device that can wirelessly feed real-time data about a package’s whereabouts, condition and other metrics to the Internet. The service, called SenseAware, will launch this spring. Its initial target markets are the health-care and life-sciences businesses, [..]

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Thursday, January 21st, 2010

Video of a person with a do it yourself RFID implant.

Thursday, January 14th, 2010

An offshoot of RFID known as near field communication (NFC), along with the latest Android phones and Apple’s iPhone, are now helping the US to catch up to Europe and Asia in mobile shopping and mass transit applications, said analysts and other experts at this week’s National Retail Federation (NRF) conference in New York City. [..]

Thursday, October 8th, 2009

Fujitsu have upgraded their Smart Cart system using the latest in wireless technology. Using the IC chip within a mobile phone as a customer loyalty card, the system can display a range of personalized information. It can also display the carts location in the store and using RFID technology keep a record of the items [..]

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Thursday, October 1st, 2009

Earlier this decade, Wal-Mart first required its top 100 suppliers to put radio frequency identification tags on shipping crates and pallets, then extended the mandate to include all suppliers. Thanks to the Wal-Mart mandate, the first wave of serious enterprise RFID deployments are on the books, and the result is a C, maybe a C-, [..]

Keywords: Marketing Research, Marketing Research Services, Promotional Offers, Provides Marketing, Research Services,

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06-Dec-2011

Technology | SmartStores

The “QR” is derived from “Quick Response”, as the creator intended the code to allow its contents to be decoded at high speed. A QR Code is a matrix code (or two-dimensional bar code) created by Japanese corporation Denso-Wave in 1994. QR Codes are common in Japan, where they are currently the most popular type.


06-Dec-2011

Advertising | SmartStores

Novitaz, a company that provides marketing research services to the retail and hospitality industries, is preparing to launch a loyalty card containing an active 433 MHz RFID tag complying with the ISO 18000-7 standard. The NovitazInside Card would enable brands and retailers to provide targeted promotional offers and discount coupons to consumers.