Publicity Packages | Seeking Publicity

By: Seeking Publicity  06-Dec-2011
Keywords: Public Relations, Press Releases, Journalists

Value for money packages to get media coverage for your business


Your own public relations department without the expense and hassle of employing someone

  • The experience of down-to-earth PR consultants and journalists
  • Access to powerful media databases
  • Total control over your budget
  • Easy out terms

Publicity, or getting your message out to clients and potential clients through the media, is one of the most credible forms of marketing. That’s because stories written about your business in the media are written by journalists, not yourself. That automatically makes you an expert in the eyes of the audience, just as advice columns do in general and niche publications.

Any business that wants to reap the benefits of this over an extended period needs a knowledgeable and experienced press office in their corner.

Press releases are similar to stories you see in your daily newspaper, but they are sent to journalists and editors to encourage them to produce stories on the topics covered.

Journalists will have a professional press office to deal with, giving them confidence that their enquiries will be handled properly. This will increase the chances of favourable media coverage.

How it works

You will pay a monthly fee, covering a set number of hours working on your business. No extra hours will be charged without your prior consent. This gives you 100 percent control over your budget.

This is a safe way to try PR without making a huge long-term commitment. Clients sign a three month contract, and after that they need to give just 30 days notice if they wish to terminate the relationship.

Investment starts at $449+GST a month. The packages are available at silver, gold and platinum levels.

The information in this article was current at 02 Dec 2011

Keywords: Journalists, Media Coverage, Press Releases, Public Relations

Other products and services from Seeking Publicity


Consulting | Seeking Publicity

The following options are all important in developing positive relationships with clients, particularly when it comes to credibility and reputation management.


Distribution | Seeking Publicity

Seeking Publicity will also follow-up with the outlets the release is sent to, maximising its chance of coverage. Seeking Publicity will then distribute your release directly to these people in the format they prefer. Seeking Publicity has a database of 3000 New Zealand journalists and editors. You will receive a list of the target media.


Copy/Editing | Seeking Publicity

As well as writing promotional material from scratch, Seeking Publicity also edits the work of business people who have written drafts themselves, but want a professional to cast an eye over it. Professionally written promotional material sends the message that you run a professional business.