entertainmentViz » BIS

By: Modern Analytics  06-Dec-2011


Technology is opening up an every-increasing array of communication mediums and distribution portals challenging the way that traditional media and entertainment companies do business. In addition, the flourishing availability of user-created content and online interactions is creating new opportunities.


vizExplorer helps you understand the complexities of your media/entertainment business and identify practical ways of improving the profitability of your business. In particular, ask yourself..

  • Would understanding the revenue optimization curve for particular genre or titles by location help optimize distribution for related genre or titles?
  • Would understanding changes in revenue over time by product category and distribution portal by geography provide greater insights on when and where to invest marketing dollars?
  • Would understanding the adoption rate of new titles and/or mediums of distribution by segment and/or geography provide better information on maximizing revenue?
  • Would understanding relationships between title releases to the main media and title releases to secondary media assist in predicting in revenue patterns for subsequent related title releases for those media?


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