Specialist Logo Designer

Specialist Logo Designer from XDC // XClint Design + Creative (was XClint Graphic Design)

By: XDC // XClint Design + Creative (was XClint Graphic Design)  02-Jan-2012
Keywords: Branding, Logo Design, Logo

How to Choose a Good Logo DesignerThe choice of a good logo designer is imperative to ensure that your business stands the very best opportunity to stand out in the market place. A bad designer will cause you lots of time-wasting and could well also damage your reputation. The logical progression in order to find a good logo designer is firstly, to examine the first ten websites you find on Google, visit forums appropriate to the graphics profession, and then contact the best of these firms. Independent or freelance operators offer a more personalised service.It should not be necessary to expand your search more than around 10-15 websites but you must examine these sites with a critical eye when you look at them. The first page you will want to see will be the testimonials site; – are there a lot of appropriate testimonials? Maybe arrange to telephone or contact these companies that have provided testimonials once you have contacted the company to ask some valid questions. You may want to particularly ask them whether they felt that the company had understood accurately what the assignment entailed that they had been asked to do. You will want to examine the design of the website – is there logical progression and is there an opportunity to examine some of the portfolios online of the designers to see how some of these logos look like online. (You must remember that logos will need to be seen in several different formats including online). You may also want to look on the website for any mention of legal certification or belonging to professional organizations.After you have chosen a few companies from the websites that you have seen you would be wise to move onto progressing to actual contact to the company in question. You will want to obtain information regarding the testimonials that you will have seen on the websites which the companies should be able to provide for your perusal. How quickly do they pick up the telephone? Is the telephone actually picked up or do you just get put through to an answering machine? Is the response to your call professional or sloppy? If you do not get an immediate response is it long before they return your call, if indeed they do? Do they respond to your call in a knowledgeable fashion or do they appear to not really know what they are talking about? You will also need to know at this point what kind of guarantee they can offer you – logo designers who are confident in their abilities will be quite happy to provide you with a satisfactory guarantee of their work.Finally, you may wish to visit the companies that you have final listed and speak to the graphic designers – get an opportunity to see the individual portfolios. General graphic designers do a huge variety of work and do not specialise in one discipline. Pick a designer specialising in logo design v web design for example. Pick the professional for the job then make sure they are local and friendly. As you come to narrow your search down to the final company you need to ensure that their commitment to you will be within your time-frame. Someone who can respond to you and catch up for a coffee or even after hours in a relaxed environment. You want to ensure they get a good job done but also in a timely fashion and as such this will need to be written into the terms of engagement agreement.Happy designer hunting!

Keywords: Advertising Logos, Brand Development, Branding, Branding Solutions, Logo, Logo Design, Logo Designer, Logos

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