Steel Institute Of Performance


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Address: Level 2 139 Carlton Gore Road Newmarket, Auckland, Auckland 1023

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About Steel Institute Of Performance

  • Our sales are at an all time high and our profitability the best it has been in years
  • Completing Craig Steel's Strategic Performance Template enabled our partnership to identify and align around a unified strategy as well as providing a mechanism to successfully communicate and implement that strategy: this process has helped us generate a real change in focus as we move towards a high performance culture
  • Craig Steel is the principal of SIP and our head performance specialist


Products & services

Newsletter | Steel Institute of Performance


Following on from last month’s discussion regarding the All Blacks win over France in the RWC final, a number of readers have asked me to examine the AB’s performance in a more critical manner in ord…

Services | Steel Institute of Performance


In 1996, after seven years of research, our principal and head performance specialist Craig Steel developed a revolutionary process designed to teach elite athletes how to create the right state of m…

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