About Impact PR
Impact PR is an Auckland public relations agency that helps businesses reach their customers through targeted corporate communications. In the past ten years our team of former journalists have helped hundreds of organisations in a diverse range of industries achieve their marketing and sales objectives. Most of our clients come to us through positive word of mouth, which helps us demonstrates the effectiveness of our communication strategies and the dedication of our senior public relations consultants. Whether a B2B or B2C target market, our work with a new client usually begins by assessing their requirements and identifying angles which may be of interest to news media. From there, we may draft a newsworthy press release and pitch it to our many editors, TV producers and news reporter contacts. Prior to taking part in interviews, our clients may request comprehensive media training which will help them prepare and maximise the opportunity in front of the journalist. Other strategies may include building and maintaining a social media presence for your business or getting your customer's attention through a unique marketing activation. Alternatively you may need assistance with leveraging a sponsorship of a local celebrity or athlete. We are also called on when things go wrong; mitigating the damage to your brand calls for a specific type of crisis management. This allows you to whether the media storm and rebuild the brand quickly. If online reputation management is required to get negative links off the first page of search engines such as google, we can also help.
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