Grafton: the art of change | Services - culture vision values

By: Grafton  06-Dec-2011
Keywords: Value Proposition

Having everyone in your team heading in the same direction with a clear set of expectations and behaviours is the key to building and maintaining a successful organisation. Having a clear understanding of the way we do things around here, forms the back bone of performance excellence within your organisation, and drives the overall strategic direction of the business.

To shape or to change a culture you need to understand all of the key drivers that impact it.  Your vision is the starting point.  A vision helps capture what an organisation wants to become, and where it wants to go, the value proposition it provides to customers, giving meaning to work and direction for decision-making.  A powerful vision guides interactions with customers and among employees, and it provides purpose for shareholder financial returns.

Your organisation’s values should reinforce this vision and value proposition and should be clearly reflected in the way everyone works together as a team; how team members behave within the organisation; who and how you recruit and develop team members; and how your organisation is led. Getting your values and the right behaviours linked to these will help reinforce performance expectations for all members of your team.

Grafton will work alongside your business helping you identify the desired culture, defining and clarifying the vision and values that will then enable the development of the right environment that supports your commercial success.  We’ll achieve this through tailoring an approach that suits you.

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Keywords: Value Proposition

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