You may have a great idea with clear market potential, but that does not necessarily mean you should invest time or money in developing it.
Typically ideas arise spontaneously within organisations. Although such ideas may be valuable, their indiscriminate nature and timing often means they are misaligned to the organisations broader goals and strategy.
Ideation is the strategic generation of new ideas, business models, technologies and product applications. The EverEdge IP Ideation Process is a strategic tool for generating, rationalising and developing new ideas, business models, technologies and product applications that align with and add value to your organisations goals and strategies.
This robust process allows many people to collaboratively and transparently share knowledge and create and assess opportunities while remaining focussed on broader organisational goals. Furthermore, by clarifying all the parties contributions and documenting the commercial arrangement, the EverEdge IP Ideation Process minimises the potential for future misunderstandings and disputes.